Josh Berman
UX designer and strategic product leader. Explore work
Strategic and compassionate practitioner with 7 years of experience translating complex requirements into intuitive, accessible experiences. Proven success designing across a wide range of contexts—from consumer software serving hundreds of millions of users to B2B platforms and specialized enterprise tools. Skilled at bringing clarity to ambiguity and shaping product strategy through user-centered insights and cross-functional collaboration. Relentlessly curious. Constantly creating.
Mozilla
2022 - 2025
At Mozilla I was the User Experience lead for the Firefox Search Team, the core functionality and experience responsible for the majority of the Mozilla organization’s revenue. I worked closely with cross-functional stakeholders to define research and data based strategies to advance the search experience and achieve critical business goals. Additionally, I defined, broke down, and executed complex multi-stage projects, balancing quality and efficiency. Our most recent user experience update resulted in improvements to key metrics like Search Count (+1.1% to +1.5%), Search Sessions (+0.8% to +1.2%), and Address Bar Engagements (+0.3% to +0.7%).
Firefox Address Bar — Visual and Interaction design refresh
Driving address bar engagement and search count by enhancing the discoverability and visual language of of unique Firefox features
Leveraging Gen AI to efficiently deliver experimentation and learnings on a novel integration
Delivering learnings efficiently leveraging new technologies and limited resources. Extracting and transforming text data with ChatGPT.
United Airlines
2019 - 2020; 2021 - 2022
I’ve had the pleasure of working at United Airlines on two separate occasions. I worked first on the consumer-facing website and mobile applications, where I was responsible for supporting complex pathways such as flight changing and cancellation. During my time here, we refactored and redesigned the entire mobile application (for which our team was recognized with a People’s Voice Webby award). I also redesigned complex web user flows for trip cancellation and management, advocating for and ultimately achieving greater transparency for users.
I rejoined United Airlines to lead user experience on the enterprise tools UX team where I redesigned complex and data-dense environments for United Airlines’ employees. I was responsible for my own tactical design work and also for providing feedback and mentorship to more junior designers.
A full web redesign for United Airlines
A long-term full site redesign, including a visual reskin and research-backed experience enhancements, all with close attention to accessibility.
Data-rich displays for cargo management
Complex information displays for cargo management employees. Identifying and tracking shipping issues through to resolution.
Fuzzy Math
2019
I produced intuitive user experiences through thoughtful design, collaborating with clients and teammates to solve complex challenges. I delivered competitive analyses, process flows, journey maps, concept sketches, interaction design, and wireframes. I supported qualitative user research and client presentations. I fell in love with complex projects and legacy systems.
Access to case studies available upon request.
Native Android data collection application
Strategically redesigning and digitizing an enterprise legacy documentation process. Produced for Fuzzy Math.
Drag and drop financial forms
A fast-paced UX analysis and refresh for a drag and drop financial form web app. Produced for Fuzzy Math.
ETC
Early work
I got my design education at Designation, a 24-week intensive course based in Chicago. I gained proficiency in a wide variety of design tools and processes, with an emphasis on diverse user research methodologies. I learned to apply these tools situationally to efficiently and effectively identify and solve for user needs. We ended our course with two separate client projects where I leveraged existing skills in team leadership, research, copy-writing, and client management to enhance project outcomes.
Vacation Fund
Designing a unique user engagement experience for an employer-backed benefit company.
Chicago Design Museum
Redesigning an exhibit geared towards design professionals to engage + educate local youth.